SANY CONTINUES GROWTH ACROSS DEALER NETWORK

July 29th 2021

SANY CONTINUES GROWTH ACROSS DEALER NETWORK

The SANY brand continues to build significant momentum globally as the quality and affordability of their machinery is recognised and sought after. The Annual Forbes 2000 List recently ranked SANY as the second largest heavy equipment manufacturer in the world. Add to this the announcement that SANY was also the Global Number #1 manufacturer for excavator sales in 2020, it is clear to see that when SANY promises quality and performance … they mean it!

In Australia, SANY has created a strong dealer network through partnerships with reputable and experienced businesses whose core purpose is to understand their customer’s needs and provide machinery to assist.

“We are really proud of our dealer network and the deep relationships and market knowledge they hold within their respective regions,” said Jason Lyall, Regional Sales Director for SANY Australia & New Zealand. “Our dealers understand and promote the core benefits of SANY machinery and are connecting with prospective customers due to this approach. We are pleased with the growth we have seen in the Australian market and will continue to push forward,” Lyall said.

Growth is a common theme across the dealer network for sales, fleet range and dealership locations.

SANY’s Victorian dealer, Ultro Plant & Equipment, has recently grown their sales and service network across Regional Victoria with four new agents opening this month including locations in Bendigo and Shepparton. The demand from these important regional communities demonstrated the need to have local representation and the team at Ultro made the necessary steps to ensure customers were being satisfied and machinery was available to meet their needs.

The Western Australian market is seeing unprecedented growth in local construction and equipment needs. SANY dealer, RONCO, continue to invest in the employment of staff and training to support the growing demands of the construction industry and have a fully equipped engineering workshop staffed with highly trained and experienced tradesmen to ensure a full service offering is delivered.

New dealerships have also opened in Western Australia with the appointment of Brooks Equipment as an authorised SANY dealer. With over 40 years’ experience in earthmoving machinery, Brooks Equipment provides eight additional SANY dealership branches across Western Australia and a thorough understanding of the specific needs of this market. A recent delivery of SANY models included several SY500H excavators fitted with mine specifications including auto grease, fire suppression and Top Con 3D GPS to meet the requirements of the market. They have also customised a SY215C with a long reach boom to meet the needs of a customer in the Pilbara Region of WA, demonstrating their commitment to provide unique solutions to customer needs.

The New South Wales and Queensland markets are witnessing strong activity in the infrastructure works sector combined with a housing boom. The demand for excavators across the entire range has kept the team at YELLO Equipment busy with requests for mini and small excavators for small commercial and farming applications through to their larger machines proving the perfect match for civil projects, quarrying and waste. As the authorised SANY dealer in NSW and QLD, YELLO Equipment is also looking at expanding with sub-dealer locations across both states to meet demand and provide localised service.

The recent arrival of the SANY SY155U has been much anticipated nationally. Feedback from the SANY dealer network has been extremely positive as this machine quickly places itself as a top contender in the high performance civil machinery category. Powered by a reliable and efficient Isuzu engine, the SY155U is easy to transport, can be street ready with bolt-on rubber pad option, comes with minimal tail swing and delivers reliable, high performance day in day out. It is a welcomed addition to an already robust and versatile fleet of quality machines.

“We can only be as good as our products and our people and I’m exceptionally pleased to report that we have the best of both. Our dealer network are proactive, committed and experts in their respective markets. Our product range continues to flourish and show the SANY promise of innovative, fit for purpose machinery combined with affordability and value,” said Lyall. “We have great momentum at present and plan to continue this trend as more customers discover the SANY difference.”